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Email Marketing Software Reviews

Blast Your Marketing into Cyberspace

Engage your target audience with expertly crafted, effective emails. Email marketing software makes it simple to organize your contacts, develop successful campaigns and monitor results.

Click to read "What a great Email Marketing Software should have?"

Top Email Marketing Software Comparison Email to a friend
  Email Marketing Director Group Mail Handy mailer e-Camp. Atomic Mail Sender Mach5 Mailer Prospect Mailer World Cast Broad C@st Multi Email
Rank
1
2
3
4 5 6 7 8 9 10
Reviewer comments
Lowest price
*(annual price)

$495.00

$99.95
$99.95
$99.95
$59.85
$99.95
$89.00
$49.00
$249.00
$149.00
Overall Rating 4 3.5 3.5 3.5 3.5 3 3 2.5 2 2
Ratings
Feature Set 4 3.5 3.5 3 2.5 3 2.5 3 3 2
Ease of Installation/Setup 3.5 4 4 3.5 4 3.5 3 3 3 3.5
Ease of Use
4 4 3.5 3 4 2.5 3 2 2 1
Email Creation 3.5 4 4 3 3.5 2.5 3 3 3 1
Reporting 3 2.5 3 4 2.5 3 2.5 2.5 1.5 3.5
Mailing List Sizes
Standard/Regular Unlimited Unlimited 2,000 2,000 Unlimited 200+ 50,000 NA 50,000 NA
Professional/Enterprise Unlimited Unlimited Unlimited Unlimited NA 200+ NA NA 25,000 NA 
SMTP Server Setup
Direct Send Mode Yes Yes Yes Yes Yes Yes Yes Yes    
Multi-Threaded Multi-Processor Engine Yes Yes Yes Yes Yes Yes Yes Yes   Yes
Auto. Detect Settings Yes Yes     Yes          
Email Setup Wizard/Tutorial Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Email Creation Features
Email Creation Wizard/Tutorial Yes Yes   Yes     Yes   Yes Yes
Supports Unicode Characters Yes Yes Yes Yes   Yes   Yes   Yes
Message Encoding   Yes     Yes     Yes    
Supports Sound Files     Yes Yes            
Supports Images Yes Yes Yes Yes Yes   Yes Yes Yes Yes
Supports Background Images     Yes              
Change Background Colors Yes   Yes Yes Yes Yes Yes   Yes  
Import HTML Pages Yes Yes Yes Yes Yes Yes Yes Yes Yes  
File Attachments Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Email Templates Yes Yes     Yes Yes     Yes  
View Email in Browser (Before Send) Yes Yes Yes Yes Yes     Yes    
Add Unsubscribe Link Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
View Email in HTML Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
View Email in Plain Text Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
View HTML Source Code in Program Yes Yes Yes Yes Yes Yes Yes Yes Yes  
View Overall Preview (WYSIWYG) Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Email Sending Features
Group Email Contacts Yes Yes Yes     Yes     Yes  
Email Job Scheduling Yes Yes   Yes   Yes     Yes Yes
Bounce Handling (Resend) Yes Yes Yes Yes   Yes Yes   Yes  
Test the Email (Send it to Yourself) Yes Yes Yes Yes   Yes Yes   Yes  
Email Filtering/Exclusion List Yes Yes   Yes Yes Yes Yes Yes Yes  
Contact List Management
Import Mailing List Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Delete Duplicate Emails Yes         Yes Yes Yes    
Remove Unsubscribed Contacts Yes   Yes Yes    
     
Email Tracking Features
Unsubscribe Report Yes   Yes Yes       Yes   Yes
Successfully Sent Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Received Report       Yes Yes Yes Yes     Yes
Opened Email Report       Yes           Yes
Summary Charts/Error Log Yes Yes Yes Yes Yes Yes   Yes   Yes
Email Tracking Add-on Available Yes Yes Yes Yes   Yes Yes   Yes  
Technical Support
Email/Forms Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Phone           Yes     Yes  
FAQ Yes   Yes Yes     Yes      
Help Documentation Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Free Trial/Demo/Tutorials Yes Yes Yes Yes Yes Yes Yes Yes Yes Yes
Live Chat Yes               Yes  
TOP TEN PRODUCTS Email Marketing Director Group Mail Handy mailer e-Camp. Atomic Mail Sender Mach5 Mailer Prospect Mailer World Cast Broad C@st Multi Email

What a great Email Marketing Software should have?

Whether you want to create and send newsletters, marketing materials, customer correspondences or other documents, email marketing software will help you develop a professional and effective campaign—and, it’s easy.

This software has a number of creation features that will help you build an attractive email. You can import HTML pages that you’ve already developed or use one of the email templates to create a new design. You can add pictures, attachments, background images and even sound files to create an impressive email.

Some of the programs will automatically include an unsubscribe/subscribe button and track the number of subscribers and those who choose to unsubscribe. Additionally, the best bulk email software offers other reports that contain information on the number of successful emails, the number of emails that bounce back, the number of opened emails and more.

In this site, you'll find articles on email marketing, news stories and comprehensive reviews on email marketing software that will help you make an informed decision on which bulk emailer is right for you.

What to Look for in Email Marketing Software

A good email marketing program makes it easy to setup email lists and create and send marketing emails, newsletters and other bulk emails and track the results of your email campaign.

  • Ease of use - Bulk email software should be easy to navigate with a comprehensive interface so even the computer novice will feel comfortable and confident using the program.
  • Features -Email marketing software should provide a number of practical features that will help you develop and send professional email marketing campaigns.
  • Email Creation – It should be easy to create an attractive, professional and effective marketing email with the bulk email software.
  • Reporting - The software should produce a number of valuable reports that will provide statistics pertaining to unsubscribers, the number of emails that are opened, how many “click throughs” the emails generate and more.
  • Ease of Installation and Setup -The software should come with clear installation instructions so anyone, regardless of their knowledge of computers, can install and setup the program without errors.